Overview
all stores consolidated
Total P&L
€0
0% net margin
vs M-1—
Total Costs
€0
Ads + COGS + Fixed
vs M-1—
Total Margin
0%
€0 total revenue
vs M-1—
Stores — P&L detail
Click to open
Revenue by store
Cost breakdown
Dashboard
—
Accounting
daily journal from Google Sheet
Exceptional Expenses
manual entry
New expense
History
Total €0 Unpaid €0
| Date | Account | Description | Category | Amount | Status |
|---|
Fixed Costs
monthly — auto-allocated per day
Auto-allocation: monthly total divided by days in month, applied to each daily entry.
Monthly entry
Monthly history
| Month | Total Salaries | Meta Ads | Email/SMS | Cust. Service | Community | Klaviyo | Total Software | Total/month | Per day |
|---|
Cash Flow
monthly snapshots
Current balance
€0
MoM growth
—
Total invested
€0
New entry
History
| Date | Balance | Change | Growth | Comment |
|---|
COGS
margin simulator
Margin simulator
COGS (EUR)
—
Gross margin
—
Profit / unit
—
Rates by market — Standard shipping, POF included (Apr 26)
prices in USD
| Market | Transit | Total 1pc | Total 2pc |
|---|---|---|---|
| 🇬🇧 UK | 6-10d | $17.71 | $32.51 |
| 🇫🇷 FR | 6-10d | $18.84 | $34.42 |
| 🇩🇪 DE | 6-10d | $18.58 | $34.06 |
| 🇺🇸 US | 6-12d | $19.98 | $34.88 |
| 🇸🇪 SE | 6-10d | $18.02 | $33.67 |
| 🇳🇱 NL | 6-10d | $19.28 | $35.27 |
| 🇩🇰 DK | 6-12d | $20.76 | $35.71 |
| 🇪🇸 ES | 6-10d | $18.41 | $34.09 |
| 🇮🇹 IT | 6-12d | $20.67 | $35.34 |
| 🇨🇭 CH | 6-12d | $21.53 | $36.39 |
| 🇧🇪 BE | 5-7d | $21.33 | $36.95 |
| 🇵🇱 PL | 6-10d | $17.58 | $32.00 |
| 🇨🇦 CA | 6-12d | $19.98 | $34.88 |
| 🇦🇹 AT | 6-12d | $19.92 | $34.73 |
| 🇫🇮 FI | 6-12d | $20.41 | $35.17 |
| 🇦🇺 AU | 6-12d | $21.77 | $35.56 |
| 🇵🇹 PT | 6-12d | $19.89 | $34.87 |
Forecast vs Real
2026 targets vs actual
Monthly
YTD
Forecast vs Actual 2026
Monthly breakdown
| Month | Forecast | Actual | Gap € | Gap % | Status |
|---|
Backups
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